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Northwind CRM

Sample data for a made-up brand.

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412 answers · likely range 33-43%

Overview · Visibility is 38%, up 6.8 pts and the change is real

Share of mentions 29%Position 2.1Citations 10%

Visibility

How often each brand is named in AI answers. The yellow area is the range your real figure probably sits in.

Visibility of Northwind CRM by day, from Oct 13 to Oct 260%25%50%75%100%Oct 13Oct 19Oct 26
  • Northwind CRM
  • Globex CRM
  • Initech
  • Hooli
  • Likely range

Northwind CRM competitors

All brands measured on the same answers. If ranges overlap, no one is clearly ahead.

#BrandVisibilityShare of mentionsPosition
1Globex CRM52%2.640%#1.6
2Northwind CRM38%8.429%#2.1
3Initech30%2.623%#2.4
4Hooli11%1.18%#3.0

Domains

Sites AI cites. Used is the share of answers that cite the site.

#DomainTypeUsedAvg. citations
1g2.comReviews15%1.5
2globex-crm.exampleCompetitors12%1.5
3reddit.comForums10%1.4
4capterra.comReviews8%1.3
5northwind-crm.exampleYou7%1.3
6techradar.comOther6%1.3

Domains by type

The kinds of sites AI cites.

37%Reviews
  • Reviews
  • Competitors
  • Forums
  • You
  • Other
  • Reference

By AI tool

Each AI tool is measured on its own. The yellow bar is the likely range.

  • Google AI Overviews57%n=80
  • Perplexity50%n=80
  • Gemini40%n=70
  • ChatGPT38%n=90
  • Copilot20%n=40

By question type

Discovery questions show whether AI names you unprompted. The yellow bar is the likely range.

  • discovery35%n=190
  • comparison49%n=96
  • use case33%n=126